Podcast

Leveraging AI: Mitigating risks and maximising marketing impact in 2023 #58

In this episode we explore how AI, with the specific example of chat GPT, is shaking up the marketing and wider content sectors, what we can use it for, and what are its strengths and weaknesses.

This episode is a conversation between Bethan Vincent, founder of Open Velocity, Jon Paget, one of our senior partners, and Katie Thompson, managing director of content marketing agency Katie Lingo. It was originally broadcast as a live webinar in January 2023. If you’re interested in attending future live events, you can sign up for email notifications on the open velocity website.

Links from the episode

Katie Lingo

ChatGPT

Further Reading

Author
Photo of Desmond Clarke

Desmond Clarke, Operations Manager

Des has over a decade of experience in operations and support in small, medium and large organisations in both the private and public sectors. As well as designing and facilitating programme-based systems and projects, he has also worked in on-the-ground event management, process and automation, recruitment and long-term strategic planning. Des is also an award winning composer and algorithmic artist.

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