Marketing coaching and mentoring
Our tailored sessions help business leaders to build high-performing marketing teams. We guide your team to sharpen strategy, focus on growth and deliver results aligned with your business goals.
Transform your
in-house marketers into strategic leaders
How can mentoring
benefit your team?
As your business evolves, strategic marketing gaps can emerge and balancing evolving marketing needs with team development can be challenging, especially when upskilling staff amid daily demands. Mentoring offers targeted support, enabling senior leaders to unlock their team’s strategic potential and prepare them for more senior roles.
Our mentoring addresses these gaps by providing:
Why choose mentoring
with Open Velocity?
Our sessions offer a supportive, flexible, and collaborative environment where your team can brainstorm, troubleshoot and refine their marketing efforts. This process builds their confidence, credibility and understanding of the strategic levers that fuel business growth.
In turn, these can lead to stronger and clearer marketing outcomes with our mentees gaining greater clarity on business go-to-market priorities, more clearly articulated strategies, and a renewed focus on the true priorities (to name a few).
Our mentors
What our customers say
Jon is an excellent coach, providing relevant and insightful strategic marketing guidance while also acting as a sounding board for my thoughts and ideas. His knowledge and insight helped me to refine my processes, and consider new ways of developing my role for the benefit of clients and Tank
Dave E
FAQs
Who does mentoring suit best?
Usually strategic marketing mentoring suits people who have been identified as high achievers and are either transitioning into, or who are not yet in, a strategic role. This might include people who have been identified as having the potential to support the business in a more senior role in the future.
This might include people with extensive experience in a certain marketing channel, of running campaigns, or people with lots of transferable experiences from other industries or disciplines who are looking to transition into a strategic marketing role but have not had the formal training or chance to learn strategic marketing principles in their previous roles.
How often do the sessions run?
Ultimately this is flexible and customised depending on the needs of the people and business involved. We tend to meet fortnightly or monthly and always focus sessions on real-time challenges and opportunities in your business.
How are the sessions structured?
Every mentoring engagement is tailored to your team’s needs, but our most popular formats include:
- One-to-one mentoring – Ideal for high-potential junior or mid-level marketers preparing for more responsibility
- Group mentoring – Great for small teams who need shared strategic direction and individualised development
- Strategy + Coaching hybrid – We combine mentoring with strategic leadership to fill the senior marketing gap
Whatever the format, sessions have a defined agenda to explore and notes and questions are used between sessions to help develop an on-going narrative used to help the mentee(s) explore the topics most appropriate to them and their business challenges.
What's the typical duration for mentoring?
Each session is usually an hour, although the first session may require a little longer.
Is mentoring always with the same mentor?
Typically yes, although we might suggest input or sessions with another of our team if we think it could add value. Again, this is flexible and usually driven by the needs of the mentee and their preferences.
How we add value for our clients
Success stories are best told in the words of their subjects. Here’s what some of our clients have to say about working with Open Velocity.
