Take your career
to the next level
Strategy Catalyst Training: a dynamic 10-week programme crafted for ambitious agency professionals who want to think bigger, deliver more and make a lasting impact.
Step up your career
Elevate your skills, expand your impact
Are you ready to move beyond day-to-day delivery and become the strategic thinker your agency and clients rely on? Open Velocity’s Strategy Catalyst Training is designed for ambitious agency professionals like you, who want to sharpen their strategic mindset, contribute more to client success and advance their careers.
Why strategic skills matter now
With brands increasingly seeking partners who can solve complex marketing challenges, agencies need team members who can think and act strategically. By building your expertise, you’ll not only deliver greater value to clients but also play a direct role in helping your agency win new business, expand existing briefs and drive upsell opportunities.
Invested in your growth
Often it’s the agency that invests in this training, recognising that upskilling staff is the key to unlocking new revenue streams and staying ahead of the competition. Training is delivered in small groups of aspiring leaders and strategists, creating a supportive environment where you can learn, collaborate and immediately apply new skills to real client challenges, helping your agency grow while you grow too.
Is this you?
What you’ll learn
Strategy vs. tactics:
Competitive advantage:
Winning and retaining clients:
Real-world application:
Measuring success:
Master the difference and learn how to apply strategic thinking to real client scenarios.
Discover how to identify and leverage your clients’ unique strengths to help them win.
Learn how to understand client needs, segment buyers and drive growth.
Bring your own client challenges to each session and work through them with expert guidance.
Know which KPIs matter, when to pivot and how to show the value of your strategic work.
Strategy vs. tactics:
Master the difference and learn how to apply strategic thinking to real client scenarios.
Competitive advantage:
Discover how to identify and leverage your clients’ unique strengths to help them win.
Winning and
retaining clients:
Learn how to understand client needs, segment buyers and drive growth.
Real-world application:
Bring your own client challenges to each session and work through them with expert guidance.
Measuring success:
Know which KPIs matter, when to pivot and how to show the value of your strategic work.
What your peers say
Open Velocity’s approach was tailored to our real challenges. Our team now asks better questions, brings new ideas to clients, and is helping us win more business.
Senior Strategist, TANK
The training was so practical and immediately relevant. I’ve already started using the models in client meetings and feel much more confident tackling strategic briefs.
Account Director, Reflect Digital
The Open Velocity difference
Tailored to your agency
Apply every lesson directly to your client accounts.
Insightful
Get inside knowledge on what clients really want from their agency partners.
Personalised learning
Flexible scheduling and content to fit your needs.
Expert-led
Learn from trainers with real-world agency and client-side experience.
Meet the tutors
Bethan Vincent
Bethan has worked both agency and client side and is a frequent speaker at agency events like MozCon and BrightonSEO. She’s led B2B marketing teams in a number of technology businesses, and as an entrepreneur, knows the challenges of building a successful business. She brings a well-informed perspective on how the agency - client relationship is evolving, and how tech is reshaping the world of marketing, impacting customer behaviour along the way. Bethan has run training sessions at events such as Women in Tech SEO London and contributed to entrepreneurship and marketing course content for institutions like the University of York.
Jon Paget
Jon is a global marketing strategist with a keen interest in how innovation and technology drive the evolution of future-ready brands. In addition to his consultancy work, he lectures in Marketing at both Falmouth University - home to the UK’s top-ranked course for creative advertising and strategy-focused graduates - and the University of Exeter. Jon’s experience spans a range of digital agencies, where he has held both consultancy and client-side roles, most recently leading brand repositioning and growth initiatives for several full-service agencies.
Ready to take the next step in your career - and help your agency win more business?
Download our brochure.