Food for thought
We like to share our thinking, get insight from others and hear different perspectives, so we’re regularly posting new blogs, inviting guest speakers on to our podcast ‘The Brave’ and running webinars.

The hidden trust tax you pay on your business growth – The Growth Tax Newsletter #4
growth tax, noun A hidden cost or inefficiency that slows down a company’s growth rate, reducing its potential to expand and succeed in the market. ‘Trust’...
Read moreHot or Not? Marketing Trends for 2025 Stress Tested – Trend #5: Continued focus and investment in ‘digital optimisation’
Are the marketing trends that everyone is talking about all they’re cracked up to be? We’ve stress tested them to see if you should be following...
Read moreHot or Not? Marketing Trends for 2025 Stress Tested – Trend #4: Personalisation at scale
Are the marketing trends that everyone is talking about all they’re cracked up to be? We’ve stress tested them to see if you should be following...
Read moreHot or Not? Marketing Trends for 2025 Stress Tested – Trend #3: Social media as a search engine
Are the marketing trends that everyone is talking about all they’re cracked up to be? We’ve stress tested them to see if you should be following...
Read moreHot or Not? Marketing Trends for 2025 Stress Tested – Trend #2: Brands continue to push ‘sustainability’ messaging
Are the marketing trends that everyone is talking about all they’re cracked up to be? We’ve stress tested them to see if you should be following...
Read moreHot or Not? Marketing Trends for 2025 Stress Tested – Trend #1: The rush towards artificial intelligence
Are the marketing trends that everyone is talking about all they’re cracked up to be? We’ve stress tested them to see if you should be following...
Read moreWebinar: Hot or Not? Marketing Trends for 2025 Stress Tested
It’s that time of year when everyone has been talking about what’s going to be ‘hot’ in marketing in 2025 and how we can all reap...
Read moreNew Networks: Unlocking the Internet of Things with AI #72
Welcome to episode 72 with returning guest Phil Brunkard – an inspirational leader with over thirty years’ experience in executive-level technology and innovation leadership. In this...
Read moreThe hidden differentiation tax you pay on your business growth – The Growth Tax Newsletter #3
It’s been a big week for Jaguar. Their colourful re-brand and new ad has been widely criticised, being more reminiscent of a Paris fashion label than...
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